How to Use Google Analytics to Improve Web Design

Learn how to use Google Analytics to increase conversion on your site. In this quick video, we discuss a few of the key metrics that any business owner can use to improve their website conversions. These are some of the metrics that we use at TechPeer to create return for our web design customers.

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Aug 19th 2022

What's SEO? On Page vs Off Page

A term you’ve likely heard, but what exactly is it? SEO stands for Search Engine Optimization. It’s the process of getting more, and better, traffic to your site through actions to improve search engine results.

Sep 9th 2023

Building a Strong Company Culture: Tech Startup Edition

In the fast-paced world of technology, where innovation and collaboration are paramount, establishing a vibrant and cohesive company culture can be a game-changer. In this blog post, we will delve into the intricacies of building a strong company culture that not only attracts top talent but also fosters innovation, growth, and long-term success in the dynamic tech startup environment.

Aug 19th 2022

Leveraging Market Research to Build a Great Website

Business owners who understand the value of market research are a step ahead of the competition when it comes to making impactful business decisions (website design, product lines, how to conduct marketing, service offerings…). If you want your business’ website to make an impact and be effective, learning how to gather and use market research needs to go at the top of your “to-do” list. TechPeer can help you take the blocks and build something great.

Aug 19th 2022

Is Your Logo The Right Logo?

When you think of a logo, what do you think of? Likely one of the ones above comes to mind. Even though the actual company names are not integrated into these designs, many people worldwide recognize these logos and know the brands they represent, even with different colors. But hey, if global recognition isn’t good enough for you, read on.